Thomas Schmidt joins ESL Board of Directors

October 17 2018

MTG’s Turtle Entertainment GmbH, the world’s largest esports company and operator of the well-known ESL brand, has appointed Thomas Schmidt to its Board of Directors. Schmidt will provide expert advice on creating and delivering best-in-class coverage and sponsorship solutions for ESL’s esports leagues and tournaments.

  • Thomas Schmidt, former Managing Director of T.E.A.M. Marketing AG, joins Turtle Entertainment Board of Directors
  • Appointment reinforces MTG’s strategy to accelerate competitive gaming to the next stage of professionalisation

Jørgen Madsen Lindemann, President and CEO of MTG: “For 16 years, Thomas has been continuously raising the standard of the distribution and marketing of the UEFA Champions League, and as our long-standing media partner shared our vision of delivering high-quality content and building a dedicated international following. Thomas will complement MTG’s broad set of competences necessary to drive further development of the esports industry while creating long-term value.”

Turtle Entertainment operates leading tournaments such as ESL One and the Intel® Extreme Masters, and online leagues such as ESL Pro League. In September 2018, MTG increased its ownership in Turtle Entertainment by 8.44% to 82.48%.

Industry research firm Newzoo estimates that sponsorship and media rights will represent 59% of global esports revenues in 2018. By 2021, esports brand investment revenues are projected to double compared to 2018 and reach over USD 1.3 billion.

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