Viaplay wins Danish streaming prize

March 6 2017

The first-ever streaming accolade at Denmark’s prestigious Bodilprisen awards went to Viaplay and the film “Flaskepost fra P”.

Presented annually since 1948 by Danske Filmkritikere (“Danish Film Critics Association”), the Bodilprisen gongs represent one of Europe’s oldest film awards.

This year’s ceremony, held 4 March in Copenhagen, Denmark, was the first to recognize a streaming service.

Lina Brounéus, Viaplay COO for Content: “We’re delighted that Bodilprisen has followed our customers in recognizing the importance of streaming services. Viaplay offers an amazing combination of films, series and original productions; big thanks to our users for sharing how much they enjoy this great content. Amazing movie experiences are just a click away for all viewers in Denmark – anywhere, any time and on any screen.”

MTG’s video streaming service Viaplay, along with two local Danish providers, nominated three films that premiered on their respective services during the past 12 months. Viewers then chose their favourite – with Viaplay and the film “Flaskepost fra P” (English: “Department Q: A Conspiracy of Faith”) collecting the most votes.

Jacob Wendt Jensen, Chairman of Danske Filmkritikere: “Bodilprisen’s 70th birthday is a good opportunity to reflect on where the movie industry finds itself today. This new award recognizes and supports the work being done by streaming services, which provide fantastic opportunities to discover and revisit Danish and international films.”

Viaplay offers new international series and films, original drama, all-time classics and film premieres, as well as kids’ content – in both online and offline mode. It is home to the best of sports, including UEFA Champions League, Formula 1, NFL and boxing. Viaplay is available through its own website, connected TVs, smartphone and tablet apps (Android or iOS), games consoles and devices like Apple TV and Google Chromecast.


Questions? (or Tobias Gyhlénius, Head of Public Relations; +46 73 699 27 09)

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