TracePlay offers viewers over 2,000 on-demand programmes, including reality shows like “Growing Up Hip Hop” and “Kingin’ with Tyga”; movies such as “Malcolm X,” “Mum, Dad, Meet Sam,” “30 Days in Atlanta” and “Ayanda”; hit series including “Kingmakers”; and music and sports documentaries.
That’s in addition to 10 live TV channels and 30 digital radio stations playing the hottest hip-hop, Afrobeat, Caribbean music and much more.
TRACE, the company behind TracePlay, has also launched a US joint venture, backed by names such as hip-hop legend Wyclef Jean and FUBU clothing brand co-founder J. Alexander Martin, to produce and license new urban content particularly relevant for stateside audiences.
Headquartered in Clichy, France, TRACE is owned by MTG. TRACE is the number one global brand for Afro-urban entertainment, with its content reaching 60 million pay-TV subscribers and over 200 million users across 160 countries. Today, TRACE owns and operates 21 pay-TV channels, 4 FM radio stations, and over 30 digital services.
NOTES TO EDITORS
MTG (Modern Times Group MTG AB (publ.)) is a leading international digital entertainment group and we are shaping the future of entertainment by connecting consumers with the content that they love in as many ways as possible. Our brands span TV, radio and next generation entertainment experiences in esports, digital video networks and online gaming. Born in Sweden, our shares are listed on Nasdaq Stockholm (‘MTGA’ and ‘MTGB’).
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