As part of “6/26”, MTG will join Australia’s Nine Network, France’s TF1 and Germany’s NITRO (RTL Group) to hear creative factual entertainment pitches from US and independent global producers. The best ideas will be commissioned as original shows, which all “6/26” members will co-fund (and co-own) equally.
The process will be managed by Electus International, which is the global distribution arm of Electus, the Los Angeles-based studio responsible for hits such as ‘Running Wild with Bear Grylls’ (NBC), ‘Jane the Virgin’ (The CW) and ‘Flaked’ (Netflix).
This innovative model means the US creative community can tap into international markets – while MTG gets inside access to the hottest formats from the world’s leading entertainment centre.
Jakob Mejlhede, MTG EVP and Head of Programming and Content Development: “Our viewers have an appetite for more factual programs across our channels and streaming services. Being part of this co-production model is a great complement to the wide array of high-quality programs we today produce ourselves or acquire from leading international studios.”
It’s a similar idea to Atrium TV, a global scripted drama commissioning club for regional OTT services that MTG joined as a founding member back in April.
“6/26” complements MTG’s existing commissioning agenda and ambitions within original productions, where MTG has over 50 scripted drama projects in the pipeline.
Recent original premieres include geopolitical thriller ‘Occupied’; Nordic noir ‘Hassel’; and kids series ‘Peppy Pals’. MTG has recently commissioned the international crime comedy drama ‘Straight Forward’; political thrillers ‘Conspiracy of Silence’ and ‘Embassy Down’; dramas ‘ALEX’ and ‘The Lawyer’; the second season of LA based comedy drama ‘Swedish Dicks’; and its first Icelandic original ‘Stella Blómkvist’.
NOTES TO EDITORS
MTG (Modern Times Group MTG AB (publ.)) is a leading international digital entertainment group and we are shaping the future of entertainment by connecting consumers with the content that they love in as many ways as possible. Our brands span TV, radio and next generation entertainment experiences in esports, digital video networks and online gaming. Born in Sweden, our shares are listed on Nasdaq Stockholm (‘MTGA’ and ‘MTGB’).
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