A market for the future – following other global sports

Today, esports is at a crossroads. We believe that the next phase of the journey will be where esports follows the path of other growing global sports through history – and reach a higher level of commercialization. .

By 2022, analysts predict that the esport industry will be worth at least USD 1.8 billion. The fast growth for esports is raising several questions, like how the so called monetization will look like and if the growth rate can continue. While it isn’t possible to answer all questions with certainty, a look at the historical development of traditional sports shows that there’s still huge potential in the market with a clear path toward greater commercialization.